Global sports betting operator Betsson announced the signing of a significant deal in the Latin American market with Athletico Paranaense. Cooperation is planned until 2023. Further plans for the collaboration of the company have not yet been discussed. They will look at the results of the current playing season to understand how profitable this event is.
Big company projects
The new agreement between Betsson and Athletico Paranaense is the first for the latter of the listed companies. This is a unique partnership for the Curitiba City Football Club in Brazil and an opportunity to increase sports betting earnings through brand awareness. Now the Betsson logo will be present at all gaming events of this football club, attracting the attention of many fans of gambling and sports betting.
Betsson has become a sponsor of sporting events until 2023, which will allow for close cooperation with companies. This solution benefits both parties, enabling you to significantly expand the audience and implement new projects, regardless of their complexity.
Betsson is actively working on expanding its operations in the sports betting market by offering better solutions for its customers and by streamlining the sports betting process. The company’s goals are in line with Athletico Paranaense, which also wants to advance in the football sport. This cooperation of companies will help realize numerous projects, and the partnership will bring many attractive results for both parties, increasing awareness and attracting the attention of other brands.
It is planned to put the Betsson logo on the football club Athletico Paranaense’s clothes to draw the attention of potential sports betting fans. Such cooperation will be the first for Athletico Paranaense. It is planned to place the logo on the men’s and women’s uniforms. Betsson will also offer profitable bonuses and sports betting offers for fans of the Uragan gaming club.
Expansion in Latin America
Betsson is trying to actively advance in the Latin American market, offering more and more opportunities for regular customers. Sponsorship will be an excellent opportunity to introduce innovative solutions. Now online betting will acquire an entertainment function and bring many benefits to real fans. This decision will increase brand awareness in Brazil, which will help expand activities.
Betsson’s sponsorship deal with Athletico Paranaense is a lucrative opportunity to establish its presence in the region and become the only licensed sports betting operator in Latin America.
Last year, Betsson entered a lucrative partnership as a sponsor and sports betting partner for America’s Cup. Then the company was engaged in the promotion of women’s football. The current cooperation also aims to attract the audience’s attention, and the results will be visible soon.
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